Previous Year Very Short Questions of MS (DIPLOMA Mechanical Engineering (RAC) 5th)

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Marketing and Sales

Previous year question paper with solutions for Marketing and Sales

Our website provides solved previous year question paper for Marketing and Sales . Doing preparation from the previous year question paper helps you to get good marks in exams. From our MS question paper bank, students can download solved previous year question paper. The solutions to these previous year question paper are very easy to understand.

These Questions are downloaded from www.brpaper.com You can also download previous years question papers of 10th and 12th (PSEB & CBSE), B-Tech, Diploma, BBA, BCA, MBA, MCA, M-Tech, PGDCA, B-Com, BSc-IT, MSC-IT.

Question papers (year-wise)
Very short questions
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  1. Write any three functions of marketing.
  2. What are the main functions of intermediaries?
  3. What is soft product?
  4. Write any three channels of distribution.
  5. Mention the factors which influence the consumer behavior.
  6. What are the objectives of branding?
  7. Write any three important characteristics of market planning.
  8. What is sales policy?
  9. Mention the reasons for the failure of new product.
  10. What is meant by publicity?
  11. What is Commodity Approach?
  12. What is the difference between Time Budgeting and Resource Budgeting?
  13. What are Marketing Institutions?
  14. Define Naïve method of Sales Forecasting.
  15. Define Background Segmentation.
  16. What is the difference between Short Term and Long Term planning?
  17. What do you mean by Product Mix Concept?
  18. Define Skimming and Penetrating Pricing.
  19. What are the elements of Promotion Mix?
  20. Define Distribution and Distribution Channels.
  21. The sole aim of marketing is to …………………
  22. Aggressive marketing is necessitated due to………….
  23. The best promotional tool in any marketing is word of mouth publicity.(True/False)
  24. Marketing segmentation means grouping means grouping customers as per their needs and tastes(True/false)
  25. Target group means ………..
  26. ………..is a marketing tool.
  27. Television is the ………..media source of advertising
  28. Incentive are offered to the customer for………………
  29. Channels of distribution means middle men. (True/False)
  30. A brand is a name/symbol not assigned to the product. (True/False)